36 Key Video Interview Statistics

This is a comprehensive list of the most crucial video interview statistics every recruiter should know in 2024. 

So if you're looking for data and insights on:

  • Recruitment efficiency
  • Candidate satisfaction
  • Application rates
  • Technological adoption
  • Cost-effectiveness
  • Engagement metrics

You’ll find this extensive list of current stats invaluable.

Table of Contents

Key Video Interview Statistics

Here are some of the key video interview stats:

  1. 60% of employers utilize video technology for conducting remote job interviews 
  2. Including a video in job postings results in 34% more applications compared to those without videos 
  3. Job postings with embedded videos experience an 800% increase in engagement according to recruiting agencies
  4. 82.4% of job candidates express satisfaction with video interviews as a recruitment method
  5. 94% of recruiters plan to continue using video interviews in their hiring processes.
  6. 74% of recruiters report that video interviews have simplified their candidate screening and interviewing processes
  7. Top-performing companies are 61% more likely to adopt video interviewing software and tools than their peers

1. 60% of hiring managers and recruiters utilize video technology for recruitment.

TalentNow reports that 60% of hiring managers and recruiters utilize video technology for recruitment. This widespread use underscores the significant role video technology plays in modern hiring processes, allowing for more efficient and effective candidate evaluations. According to TalentNow, the adoption of video technology by a majority of recruiters highlights its importance in streamlining recruitment efforts and enhancing the overall hiring experience.

2. Companies see a 2.7-fold improvement in cost per hire when using video interviews

According to Aberdeen, companies experience a 2.7-fold improvement in cost per hire when incorporating video interviews into their recruitment processes.

This significant enhancement underscores the cost-effectiveness of video technology in streamlining hiring procedures and optimizing resource allocation.

3. Job postings with embedded videos experience 800% higher engagement, according to recruiting agencies 

Cisco reveals that job postings with embedded videos witness an 800% higher engagement rate, as reported by recruiting agencies. 

This statistic highlights the remarkable impact of multimedia content in attracting and retaining the attention of prospective candidates, thereby enhancing recruitment outcomes.

4. 82.4% of job candidates are pleased with video interviews as a recruitment method

In the Candidate Survey 2020, it was found that 82.4% of job candidates express satisfaction with video interviews as a recruitment method.

This high level of candidate satisfaction underscores the positive reception of video interviews, potentially contributing to improved candidate experiences and higher acceptance rates.

5. Including videos in job listings results in 34% more applications

CareerBuilder reports that including videos in job listings results in a 34% increase in applications. This indicates the effectiveness of video content in enhancing the visibility and appeal of job postings, leading to a higher volume of applications from interested candidates.

6. 85% of recruiters review a candidate’s video within 10 minutes or less

As per the Recruiter Survey 2019, 85% of recruiters review a candidate’s video within 10 minutes or less. 

This swift review process demonstrates the efficiency of video interviews in enabling recruiters to quickly evaluate candidate suitability and make informed hiring decisions.

7. Leading companies are 61% more likely to implement video interviewing tools compared to their counterparts

Aberdeen's research suggests that leading companies are 61% more likely to implement video interviewing tools compared to their counterparts. 

This trend underscores the strategic advantage that innovative companies gain by leveraging video technology in their recruitment strategies, potentially resulting in better talent acquisition outcomes.

8. 94% of recruiters intend to keep using video interviews as part of their hiring process.

Recruiter Survey reported that 94% of recruiters intend to continue using video interviews as part of their hiring process. 

This high retention rate underscores the enduring value and widespread acceptance of video interviews as an integral component of modern recruitment practices.

9. 47% use video interviews to reduce hiring time, and 22% would use it for non-local candidates.

In a survey of 506 companies, it was found that 47% use video interviews to reduce hiring time, and 22% would use it for non-local candidates. 

This demonstrates the versatility of video interviews in addressing common recruitment challenges, such as reducing time-to-fill metrics and facilitating remote candidate assessments.

10. 60% of hiring managers and recruiters have adopted video technology for remote interviews.

Software Advice reports that 60% of hiring managers and recruiters have adopted video technology for remote interviews. 

This finding reflects the increasing reliance on video technology to facilitate remote hiring processes, enabling recruiters to efficiently evaluate candidates regardless of geographical constraints.

11. 57% of candidates favor live video interviews, while 34% prefer in-person and 9% prefer pre-recorded video assessments.

According to One Touch Video Chat, 57% of candidates prefer live video interviews, while 34% favor in-person interviews and only 9% prefer pre-recorded video assessments. 

This preference underscores the value candidates place on real-time interaction during interviews, indicating a preference for the immediacy and authenticity of live video interviews.

12. Live video interviews are six times faster than phone interviews

TalentNow reports that live video interviews are 6x faster than phone interviews. 

This significant time savings demonstrates the efficiency of video interviews in streamlining the hiring process and accelerating decision-making.

13. A 5-minute live video interview equates to a 200-question written assessment.

One Time Video Chat also noted that a 5-minute live video interview is equivalent to a 200-question written assessment. 

This comparison highlights the depth of insight that can be gained through video interviews in a relatively short period.

15. 60% of candidates abandon a job application process if it takes too long.

According to surveys, 60% of candidates abandon a job application process if it takes too long. 

This statistic underscores the importance of a streamlined and efficient application process, which can be facilitated by the use of video technology.

16. 80% of job seekers choose one job over another based on personal connections made during the interview process.

Research from Live Video Interviews indicates that 80% of job seekers choose one job over another based on personal connections made during the interview process. 

This finding emphasizes the importance of building rapport and establishing personal connections during video interviews to attract top talent.

17. Over 91% of candidates believe video interviews positively impact their perception of the employer.

It was found that over 91% of candidates believe video interviews positively impact their perception of the employer. 

This high approval rating suggests that video interviews can enhance an employer's brand and attractiveness to potential candidates.

18. 80% of employee turnover results from poor hiring decisions.

A Harvard Business Review study found that 80% of employee turnover results from poor hiring decisions. 

This statistic underscores the critical role of effective hiring practices, such as thorough video interviews, in reducing turnover and improving retention.

19. 60% of recruiters use video technology for interviews, irrespective of the job's location

According to Zippia, 60% of recruiters use video technology for interviews, irrespective of the job's location. 

This widespread adoption indicates the flexibility and utility of video interviews in various hiring scenarios.

20. Nearly half of job seekers prefer video interviews over traditional face-to-face interviews

Recruit CRM reports that nearly half of job seekers prefer video interviews over traditional face-to-face interviews. 

This preference highlights the convenience and accessibility of video interviews for modern job seekers.

21. Phone interviews extend the hiring process by up to eight days compared to video interviews

Zippia also reports that phone interviews extend the hiring process by up to eight days compared to video interviews. 

This finding illustrates the time-saving benefits of using video technology for candidate assessments.

22. The use of video interviews has increased by 67% in the past year

Onrec states that the use of video interviews has increased by 67% in the past year. 

This significant growth reflects the rising acceptance and integration of video technology in recruitment practices.

23. 7 in 10 candidates report missing out on job opportunities due to technical issues during video interviews 

According to StandOut CV, 7 in 10 candidates report missing out on job opportunities due to technical issues during video interviews. 

This statistic highlights the importance of ensuring reliable technology and support for video interviews to prevent missed opportunities.

24. 74% of recruiters find video interviews make it easier to interview and shortlist candidates

SHRM reports that 74% of recruiters find video interviews make it easier to interview and shortlist candidates. 

This feedback underscores the efficiency and effectiveness of video interviews in streamlining the candidate selection process.

25. 45% of recruiters say video interviews have expedited their hiring process

StandOut CV also reports that 45% of recruiters say video interviews have expedited their hiring process. 

This demonstrates the role of video technology in speeding up recruitment timelines.

26. Attaching a video to an email can increase click rates by 200% to 300%

Big Cloud reports that attaching a video to an email can increase click rates by 200% to 300%. 

This statistic highlights the powerful impact of video content in enhancing engagement and response rates in recruitment communications.

27. 98% of candidates view companies that use video interviews as innovative

According to ModernHire, 98% of candidates view companies that use video interviews as innovative. 

This perception can enhance an employer’s brand and attractiveness to forward-thinking candidates.

28. Video interviews decreased by 10% in 2022 from 2021 but still show a 57% net increase from pre-Covid levels

StandOut CV reports that video interviews decreased by 10% in 2022 from 2021 but still show a 57% net increase from pre-Covid levels. 

This trend indicates a sustained higher usage of video interviews compared to pre-pandemic practices.

29. 21% of employers selected video as the most effective interview method this year, up from 11% in 2020

SHRM reports that 21% of employers selected video as the most effective interview method this year, up from 11% in 2020. 

This growth reflects the increasing recognition of video interviews as a superior method for assessing candidates.

30. 70% of 2017 CandE winners utilized video interviewing

Hire Vue reports that 70% of 2017 CandE winners utilized video interviewing. 

This high adoption rate among award-winning employers suggests a strong correlation between video interviewing and successful hiring practices.

31. 15% of candidates experienced interruptions from household members during a video interview

According to StandOut CV, 15% of candidates experienced interruptions from household members during a video interview. 

This statistic highlights a common challenge in remote interviewing that needs to be managed to ensure a smooth process.

32. 60% of recruiters use video technology for candidate interviews

Forbes reports that 60% of recruiters use video technology for candidate interviews. 

This widespread usage underscores the importance of video technology in modern recruitment strategies.

33. Job applications increase by 34% when a video is included in the posting

Smallbizgenius reports that job applications increase by 34% when a video is included in the posting. 

This data emphasizes the effectiveness of video content in attracting more applicants to job postings.

34. There has been a 57% rise in the use of video interviews between 2019 and 2024.

There has been a 57% rise in the use of video interviews between 2019 and 2024. 

This significant increase highlights the growing reliance on video technology in recruitment over recent years.

35. More than half of employers continue using video interviews post-Covid restrictions.

More than half of employers continue using video interviews post-Covid restrictions. 

This continuation indicates that video interviews have become a standard practice beyond the pandemic.

36. In 2024, 69% of employers are integrating video interviews into their hiring process

StandOutCV reports that in 2024, 69% of employers are integrating video interviews into their hiring process. 

This high adoption rate indicates that video interviews have become a mainstream tool in recruitment strategies, reflecting their effectiveness in streamlining hiring and improving candidate evaluation. 

According to StandOut CV, the widespread use of video technology highlights its essential role in modern recruitment practices.

Conclusion

I hope you found this list of video interview statistics helpful. This list is ALWAYS kept up to date, and we regularly add new stats. So be sure to check back soon for even more interesting facts, figures, quotes, and stats.

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