How to Start Building an Email List from your Blog

On this post am going to show you how to build an email list from your blog in the easiest way possible so you can start collecting subscribers.

Just before then;

I want to guess you already know what an email list really is;

If not, no worries; you are going to learn everything in this step by step guide.

If you already know what an email list is and just want to know how to setup one, feel free to skip to the setup content.

Am keeping this very short, so it’s gonna be straight to the point and it’s something you can setup within few minutes following the instructions in this post.

As you can see below, in the past 30 days I started building a list for my make money online blog and it’s got about 1755 subscribers already from the blog.

how to build an email list for your blog

25 new subscribers today from the blog.

I message these guys whenever there is a new post on the blog to drive targeted traffic and as well promote some products or affiliate offers to them and make money (Email Marketing).

Don’t worry.

I know you may only want to build your list to get them notified of latest posts or send some messages from time to time.

I’ll show you that in few minutes;

Why you need an email list

Below are a few reasons why you need to start building your list immediately without any delays:

1. Your Traffic is Wasting

Most people who land on your blog may never come back again, once they leave, they may be lost forever.

That’s why you need to get their emails on first arrival so you can always make them come back to read more from your blog.

That’s like converting your traffic from scratch to long term visitors.
If you have their emails, you can always notify them of new posts on the blog, this way, you get what is called repeat website traffic.

2. You sell Products/Services on your Blog

If you sell products on your blog or you plan to launch one soon, then whoever visits your page may never buy in the first day.

That’s how it works with humans at first.

  • Maybe their budget is low at that moment
  • They want to know more about your product or services, how it works, if you can be trusted etc…
  • or they got a call from their boss while trying to purchase any of your products or services.

For example: The Keyword Ranking Beast course is one of my hot selling SEO/Ranking product on this blog.

So you need to bring them back to the page again and again before they finally make their buying decision.

and that’s why collecting their emails or building your list is very important.

You could offer them discounts, promos etc.

I made a very big mistake, back then when I started blogging and it’s not building my list.

All of the traffic just wasted.

Don’t make the same mistake because that’s the only way to connect with your readers.

If you are starting a new blog, setup your list immediately, so as your traffic is coming in, they are subscribing to your list as well.

I don’t want to waste much of your time so I’d just go straight to exactly how I setup my blog list in few minutes on WordPress.

How to Build an Email List from your Blog Step by Step

Follow below steps carefully because I don’t just give you a tutorial but show you exactly how I do it for my blogs.

Step 1: Signup for an Autoresponder

An autoresponder is the tool that is used to send mass emails to your hundreds an thousands of subscribers.

Let’s say it’s the email marketing service that host all of the emails you get automatically, where all of the emails go, where you create your list, send them messages etc.

There are a lot of autoresponders like getresponse, aweber etc but if you are a beginner or with low budget you may want to check out Mailrelay, you can send up to 75,000 free emails per month and it doesn’t end in the first month, it’s forever.

and it’s free up to 15,000 subscribers.

That’s a very unique feature.

It’s great for mass mailing your blog subscribers; keeping in touch with them, providing great value, recommending products to them and making money.

Step 2: Create the List to collect subscribers.

In your favorite autoresponder, you will need to create a new list, give it a name.
Depending on the autoresponder you’re using, there should be a step by step tutorial for you to follow.
You can use a plugin like Icegram to display popups whenever a visitor comes to your site, they’ll signup and get added to your list automatically.

Step 3: Get More Traffic

The next thing you want to focus on is getting traffic to your blog.

You can use different sources like Facebook, SEO, and other sources.

As you may already know, what I use mainly to drive traffic to my blogs is SEO.

The more traffic, the more subscribers and more revenue generation from your blog.
You can download my eBook on how I drove 4,175 visitors to this blog in just a day.


An email list is very important; it’s something you want to create and start building as early as possible from your blog.
When they opt in to your list, follow them up by providing real value.
Recommend products that will help them and you’ll make money.
Wish you all the best.
Don’t forget to let me know if you have any questions.
It’s been a while.
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26 Responses to “How to Start Building an Email List from your Blog

  • thank you so much for this wonderful article I learned a lot.

  • Prosper I really appreciate you for this post because I have grown much traffic through Gmail.
    Thank you

  • Nice post, i have a newsletter on my blog for 3months now, nobody wanted to join my list, how do i actually collect their emails?

    • Well… You have to ensure you are providing the right content for your readers. Also ensure you write your articles in a way that will cause or strike your readers to want to know more. You can hire a content writer for that.

    • Offer a freebie inform of PDF or Video Training/ Software..and make sure you are targeting the right audience.

  • Another informative post by Prosper

  • Thanks for this post Prosper. I noticed you mentioned icegram plugin, which I believe is for wordpress. I use blogspot however, how can I effect with blogspot?

  • Nice information, gonna try this right away

  • Talkmusics
    7 months ago

    But prosper, is the plugin free?

  • QuestionUnanswered
    7 months ago

    Indeed building a list is a must for every webmaster and blogger today to maximize their earning potential. Thanks for this very helpful piece.

  • Prosper, How about we using MailChimp or Others.

    Is Mailchimp OK, premium plan.

  • An amazing and eye-opening post and yes Email list is obviously the backbone for any business. Without an extensive and important list, you won’t be able to track and target your audiences. And a step by step guide in this post will help to maintain and grow the list. Great work will help a lot of your readers and thank you for sharing your valuable insight with us.

  • Hello Prosper,
    I see you have a very nice point here and I should be starting my own email list too… Email lists are just the everyday customers and consumers of a particular product in the online world

  • Jen Macking
    6 months ago

    Hi Prosper, I did not see you offering any free / premium Email List builder one can use to message their followers whenever there is a new blog post.

    I’ll very much prefer one that works similar to OneSignal, where you can just click on the mark whenever you publish a post and they’ll receive it.

  • This information really helps thank you for the post

  • You guys are really trying…Thanks for the info

  • I had always heard about building Email list but thought it’s not that important until i read this tips…

  • Hi,

    Your article is very nice but still, I have not added an email subscriber box on my website as I don’t know how to do it. Please let me know if you have any guide on your website or anywhere else.

  • Thank you so much bro, you’re amazing

  • Nice one Prosper Noah Your site is full of Good tips on blogging truly. I have sent you an email. Please reply

  • I really wish I had started my list in the beginning. I have put it off but I finally started a list and I realized they are signing up so I am doing them a favor to sent the emails:) . That makes me feel better as I had to overcome feeling salesy.

  • Thank you a million times you don’t know how far I’ve gone to get this info. I was referred by a friend to your blog.

  • Hi Prosper, Very well written blog post. Email marketing is with out the doubt offers the best return on investment. One email marketing mistake i did initially was i did not implement email marketing right way in my blog. I kept delaying the idea. which is my biggest email marketing campaign. I wish i had implemented email marketing before.

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