Starting a blog is easy, you choose your platform (preferably self-hosted WordPress) and start writing your first blog post. But do you really know how to build a blog following?
When you first start your blog it’s exciting. You’ve taken on a new venture and you hope that one day it’ll be profitable. You’ve read so many income reports online, that you want a piece of the Internet dream.
So you start reading everything you can about growing a blog. You even start to learn the basics of WordPress so you can manage your own blog.
However, after a few months of opening up your laptop and writing amazing content. You realize that no one is still reading your posts.
Your blog has only received the friends and family traffic. No one is clicking on your affiliate links or buying your products and services.
Heck, no one even knows that you actually have a blog. You start to feel a little desperate you start dropping your link everywhere.
This is known as spamming and it’s the worst thing to do to try to grow your blog. It’s not going to help you. In fact, it’s going to cause your blog to get blacklisted.
In this post, We’re going to discuss some of the blog habits that you should be doing to learn how to build a blog following. By using these methods, you won’t have to worry about looking desperate.
Over time, your blog will start to grow. Which is what every blogger wants to see from all their efforts.
After all, if your blog doesn’t grow. You’ll never make money from it no matter how much you’ve monetized it.
Hopefully, you’ll find these tips helpful. These are some of the things that I am doing to help me grow my blog.
How to Build A Blog Following
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It sounds easy, start a blog and write about something you’re passionate. This is true, but unfortunately, that alone will NOT help you grow your blog.
If it was that easy, then more people will do it. However, the sad fact is that there are over 80 million new posts written every day. Now I am not one to quote a bunch of statistics.
But that’s a lot of new blog posts. This means that people have a bunch of choices on whether or not to follow your blog or someone else’s.
So how can you stick out and make sure that you’re building a following? Easy, follow these tips.
Treat Your Blog Like A Business
Imagine if you started a brick and mortar business. You would open your doors for business every day.
This would require you to get in your car and drive to your place of business every day. If you decided not to open the doors, you would lose money.
The great thing about blogging is that you don’t have to leave home. Sure you can choose to work at your local coffee shop if you choose. However, most of us work from the comfort of our own home.
This can be great, but it can also be a challenge. There are so many interruptions at home. It’s easy to take the focus away from growing our blog.
If you’re serious about building a profitable blog, you have to show up each and every day.
You can’t work one day and then not touch your blog for an entire month.
Remember, it takes consistent daily baby steps to grow your blog. It won’t happen overnight, no matter what you read online.
Get Off Your Blog
This may sound counterproductive, after all, you’re trying to grow your blog. Shouldn’t you be spending all the time possible on your blog?
If you’re a brand new blogger, then you currently don’t have an audience. This means that you’re going to have to go out and find people to read your blog.
The only way you can do this is by going where your potential readers are. This is why it’s important to know who your readers are. If you know who you’re writing for, you’ll know where to find them.
Once you’ve found them, it’s time to put yourself in front of them. You can do this by guest posting on other people’s blogs, answering questions on forums, interacting on social media and etc..
Here’s a great article that will provide you with 101 ways to grow your blog traffic.
Make it a habit to get off your blog and do something to grow it every day. As a new blogger, it’s easy to put blinders on and stay on our blog.
However, that won’t help your grow your blog. You’re going to have to get off your blog and network with other bloggers.
Build Up A Consistent Rhythm
One of the most challenging things for a new blogger is to create a consistent rhythm.
It’s extremely important to update your blog on a regular basis. As your readership starts to grow, people will learn what days you publish new posts.
If you’re inconsistent, it will be hard to build a following. It doesn’t matter how many times you post per week.
The most important thing is that you’re consistent with your blogging schedule.
One of the things that I’ve found extremely helpful, is to write my content 1-3 months in advance.
This ensures that I always have fresh unique content ready to publish. Plus it allows me to publish guest posts like this on Prosper’s blog.
Respond To Your Comments
You might have a comment policy like this in place. However, most beginners will approve all legitimate comments.
If you take a look at Prosper’s comment section, you’ll see that he responds to all the comments. This is not only good manners, but it shows your readers that you care.
Why not take it a step further and visit your reader’s blog posts. One of the things I do is visit my readers’ blogs. I also make it a point to comment and share their posts as well if it makes sense.
This not only shows your readers that you care, but that you’re willing to give back. That’s a huge thing and will help you grow your blog.
Be Willing To Promote Yourself
If you’re an introvert, the thought of promoting yourself makes you cringe. It’s hard to tell people that our blog exists.
We want a piece of the Internet pie, however, most of us have had these feelings when our blog was brand new.
- What if people laugh at me?
- What if my blog gets a bunch of negative comments?
- What if I get criticized?
- What if no one wants to read my blog?
- What if (enter your thought here)
You’re not alone, it’s hard to put ourselves out there when we’re brand new. It can even be scary, but don’t let that keep you from chasing your dreams.
It’s true that whenever you put yourself out there, you open yourself up to criticism. You can’t worry about that.
Focus on the people that you can help. If you don’t have anyone yet, don’t worry, they’re out there waiting to discover your blog.
Make Use Of Available Tools
As a blogger, we wear so many hats. If you’re brand new, chances are you’re doing everything to grow your blog by yourself.
Most people don’t have the money start outsourcing right away. This means that you’re going to work very hard on your blog.
It’s going to take persistence and discipline to grow your blog.
The great thing is that there are tools that will help us grow our blog. These tools will help us determine what’s actually working and what isn’t.
Here’s a great blog post that discusses free Google Tools and how to use them to grow your blog.
It may take some time to learn how to use them. However, not learning how to use them will be a bad decision.
Focus on the stuff that’s actually working to grow your blog. Drop those tasks that aren’t growing your blog.
Keep Persistenting Every Day
I’d love to tell you that it’s only going to take you five months to learn how to build a blog following.
I’d be lying. I don’t know how long it’s going to take you. I don’t know your work ethic and I don’t know how much you currently know about blogging.
What I do know is that it’s going to require you to persist every day.
The great thing is that if you’re willing to work hard and keep doing those tasks that actually grow your blog, there’s no reason why you can’t reach your blogging goals.
Avoid the shiny object syndrome (you know the magic button to riches) and focus on growing your blog.
There are no shortcuts to blogging. Ask any blogger and they will tell you that blogging is not for the faint of heart.
You’re going to have to set some big goals and have a big why if you really want to learn how to build a blog following and monetize your blog.
Final Take Away
It takes time to build a profitable blog. However, many people have done it and there’s no reason why you can’t do it as well.
If you’re serious and are ready, then here’s a great article that will show you how to start a blog.
If you’ve been blogging for awhile, chances are you’ve developed some blogging habits that are helping you grow your following.
Share them with us below, I’d love to see what you’re doing that has helped you build your loyal following.